Groove Blog

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20 Must-know Account Based Selling Terms

The world of sales is always evolving, and so is the industry lingo. Here’s a helpful list of important account based selling terms so you can stay on top of industry trends — and maybe even impress your team!   1.  Account Based Everything (ABE) Industry definition: It is a strategic approach which involves the orchestration […]

Marketing and Sales Alignment – Bridging the Gap

It’s no secret that divides can sometimes exist between departments. Marketing and sales departments are great examples, as even though the two often share a common goal, each tends to operate in a silo. The gap between marketing and sales needs to be bridged, however, as collaboration is essential to getting the results both teams […]

Introducing: Groove Meeting Scheduler

How to Schedule Meetings without Hurting the Momentum? We all know how pesky the back and forth is when you are trying to schedule a meeting with a customer. And we all know how much that hurts the sales momentum. Today we are very excited to give you Groove Scheduler – a solution for that […]

Inline Create Forms

Create quality records with just two mouse clicks in the Groove sidebar. The Groove sidebar in Gmail is already your best friend when it comes to understanding the context of an email. Recall that it is completely customizable. The displayed Salesforce objects, the fields and even the lookup logic can be configured so user is served with what’s relevant to […]

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